Director of Development
Nancy Parsons joined Hospice of the Piedmont in 2019. Ms. Parsons has a background of nonprofit management, as well as leadership of capital campaigns and management of major gift initiatives. At the University of Virginia, she has held senior leadership positions at the Miller Center Foundation, the Darden Graduate School of Business, the Arts and Historic Preservation, and the UVA Development Office, where she organized the University’s regional campaigns in New York and Chicago. She was President of the National Sporting Library and Museum and Deputy Director for Development at the Virginia Museum of Fine Arts. At the Thomas Jefferson Foundation (Monticello), she managed the major gifts efforts for a $100 million capital campaign. Ms. Parsons is a graduate of Mary Baldwin College and lives in Keswick. She enjoys the arts, antiques and design, and owns and operates a small retail business in Keswick. Ms. Parsons can be reached at email@example.com.
Director of Donor Services and Business Analytics
Sarah-grace Parr joined Hospice of the Piedmont in 2019. Ms. Parr serves on both the Development and Finance teams at Hospice of the Piedmont. In Development, she helps drive the fundraising process by initiating strategy meetings with teammates; providing consultation regarding fundraising and engagement data and analysis; and facilitating an understanding of giving data to development officers. In Finance, she supports the Chief Financial Officer in reporting organizational efficacy and providing analysis of business units, programs, and staffing needs to accommodate patient care. Ms. Parr brings her expertise in gift processing, data mining, data visualization, report writing, programming, statistics, and predictive modeling. Prior to joining the development team at Hospice of the Piedmont, she was the Senior Prospect Manger at the University of Virginia Health System Development Office. There, she managed Major and Principal prospect donors to help the University Health System prepare for their $1 billion dollar campaign. Ms. Parr is a true “townie” as she and her family has lived in the Charlottesville area for many generations. She currently lives in Scottsville with her husband Gary, their two daughters, Alexis and Elayna, and son, Jeremy. When she is not submerged in data, she teaches gymnastic at the local recreation center and enjoys time with family and friends. Ms. Parr can be reached at firstname.lastname@example.org.
Senior Manager of Development Communications
Jane Hammel joined Hospice of the Piedmont in 2019. Ms. Hammel is an experienced development and marketing professional. In her role, she oversees the strategic development and execution of a complex development marketing campaign, from print and digital newsletters and annual reports to fundraising events like the annual Run & Remember 5K. Ms. Hammel brings expertise in annual fund strategy and management, marketing communications, constituent engagement, online fundraising and giving days, reporting and analytics. Ms. Hammel previously was the Director of Annual Giving for the College and Graduate School of Arts & Sciences at the University of Virginia and worked with UVA’s Advancement Office of Engagement and Annual Giving. Ms. Hammel is a graduate of Virginia Tech and lives in Keswick with her partner, daughter, and boxer. When not fundraising, she enjoys gardening, fitness, and time with family and friends. Jane can be reached at email@example.com.
Shannon Gearing joined the Hospice of the Piedmont Development team in 2014 when HOP and Hospice of the Rapidan completed their merger. As Development Coordinator of HOTR, she was responsible for all special events fundraising, outreach, and marketing. Ms. Gearing currently oversees event coordination in HOP’s northern region. Her extensive experience in event production and management, website management and marketing includes a previous role as Executive Officer for the Piedmont Virginia Building Industry Association. Ms. Gearing can be reached at firstname.lastname@example.org.
Angel Sims joined the Hospice of the Piedmont in 2020. Ms. Sims is responsible for gift processing and management, reporting, prospect research, and supports the Development team across many areas. Prior to joining Hospice of the Piedmont, Ms. Sims worked with UVA Children’s Hospital, overseeing gift processing, prospect research, and events including the annual Turkey Trot. Ms. Sims has a broad background in development, gift management, portfolio and prospect management, and fundraising events. Ms. Sims can be reached at email@example.com.